A large part of our commitment to the planet translates into the use of recycled raw materials grown in a sustainable way, as well as the use of technologies that allow us to use less water in the finishing process of our jeans.
This Spring - Summer 21 season
, 80% of our jeans have been manufactured in a more sustainable way .
Better for the planet.
Better for you.
FIBERS - 23,700 of organic cotton
Our organic cotton is harvested from seeds that were not genetically modified and using natural techniques to control pests and keep the soil healthy.
Most of our denim is sustainable using organic cotton, recycled cotton, or water-saving techniques.
Respectful of your skin and the environment!
To Be- 60% denim uses laser technology
The laser treatment achieves localized wear effects with a much cleaner process, without the need for water, chemicals and without generating waste.
Ozone- +17% of the jeans have been produced with Ozone
Thanks to ozone, we naturally oxidize denim, achieving different shades but drastically reducing the use of water.
In addition, we do without polluting products such as potassium permanganate, chlorine or bleach.
Our jeans have been designed to last, so if you take good care of them, they will accompany you season after season.
Follow our advice and select the best care for your denim garments.
Contributes to a more sustainable and conscious consumption.
Here are our care tips:
WASH THEM LESS
If you want to preserve the shape and color of your jeans for longer, wash them once or twice a month. In addition, in this way, you will use less water and you will also help the environment
UNTIL THE NEXT WASH
After use and before storing, fan them.
Vaporize them to eliminate all kinds of odors.
If they do get stained, clean the area with a damp cloth and mild soap. Do not scrub the garment, let the soap act for a few minutes and then rub gently with the damp cloth.
Cold wash, inside out and fastened. Cold water helps maintain the original color and prevents the garment from shrinking.
DUCKS TO WATER!
Fill your bathtub or sink with cold water and add a teaspoon of mild liquid detergent.
Let them soak for about 45 minutes and then rub the garment to remove any type of stain or dirt.
Then rinse them off with cold water.
AND IN THE WASHING MACHINE?
If you decide to machine wash them, select a program for delicates, short cycle and with cold water. If the jeans are white, you can use warm water.
It is better to wash your jeans separately, but if this is not possible, wash them together with dark clothes and / or similar fabrics.
Do not wash your jeans with delicates, denim is a hard material and could damage them.
Never use fabric softeners as they could stain or alter the color of your jeans.
BEFORE THE FIRST USE
Wash your denim garments before the first use, in this way you will prevent the dyes from staining your skin and / or other garments.
CHOOSE A GOOD DETERGENT
It is important to choose a mild detergent to wash your jeans. For indigo or dark colored items, use a dark colored detergent. In the case of white jeans, never use bleach, as it could alter the color of the fabric.
To keep the color of your jeans longer, add white vinegar to the wash, whether it is by hand or machine.
DRY THEM IN THE AIR
We recommend not using a dryer, dry them better in the open air and in the shade. Avoid the sun to keep their original color.
To avoid warping or shrinking them, let them dry upside down and on a flat surface.
Dryers are the main enemy of jeans, even so, if you finally decide to use them, choose a program for delicate clothes.
Ironing the jeans is not recommended. However, if they have wrinkles and you want to remove them, use a steamer or place a cloth between the iron and the fabric of your jeans. The steam will help smooth out those wrinkles.
KEEP THEM FOLDED
It is preferable to fold your jeans instead of hanging them, in this way, we will prevent them from deforming.
Put the two legs together, fold them in half, and then do it again. They will be compact and fewer wrinkles will be created.
If you decide to hang them, do it by the loop (with hooks) or by the waist (with clip hangers).